Customer.io vs Mailchimp: what each really costs

Team size

Billing

Customer.io

No plan for this billing option

No paid plan to compare for this billing option.

Mailchimp

No plan for this billing option

No paid plan to compare for this billing option.

10 peopleCustomer.ioMailchimp
Entry paid planNo plan for this billing optionNo plan for this billing option
Vendor price
Monthly cost
Annual cost
Per user / year
Billing commitmentNot recordedNot recorded
Minimum seatsNone statedNone stated
Free planNo free plan listedYes
Free trialNot statedNot stated

Calculated by SpecEntry from official vendor prices. Taxes and optional add-ons are not included. Open each product page for every plan and the official source.

Customer.io vs Mailchimp pricing questions

How much do Customer.io and Mailchimp cost?
Customer.io paid plans start at $100 per month (Essentials). Mailchimp paid plans start at $20 per month (Standard).
Is Customer.io or Mailchimp cheaper for 5 users?
Mailchimp is cheaper for 5 users: $240 per year on Standard, against $1,200 per year for Customer.io on Essentials. That is $960 less per year, before tax.
Is Customer.io or Mailchimp cheaper for 10 users?
Mailchimp is cheaper for 10 users: $240 per year on Standard, against $1,200 per year for Customer.io on Essentials. That is $960 less per year, before tax.
Is Customer.io or Mailchimp cheaper for 25 users?
Mailchimp is cheaper for 25 users: $240 per year on Standard, against $1,200 per year for Customer.io on Essentials. That is $960 less per year, before tax.
Do Customer.io and Mailchimp have a free plan?
Mailchimp lists a free plan; Customer.io does not list one on its official pricing.