BrightLocal vs Whitespark: what each really costs
Team size
Billing
BrightLocal
No plan for this billing option
No paid plan to compare for this billing option.
Whitespark
No plan for this billing option
No paid plan to compare for this billing option.
| 10 people | BrightLocal | Whitespark |
|---|---|---|
| Entry paid plan | No plan for this billing option | No plan for this billing option |
| Vendor price | ||
| Monthly cost | ||
| Annual cost | ||
| Per user / year | ||
| Billing commitment | Not recorded | Not recorded |
| Minimum seats | None stated | None stated |
| Free plan | No free plan listed | No free plan listed |
| Free trial | Not stated | Not stated |
Calculated by SpecEntry from official vendor prices. Taxes and optional add-ons are not included. Open each product page for every plan and the official source.
BrightLocal vs Whitespark: features
Key features as each vendor lists them. A feature missing from a list does not mean the product lacks it.
BrightLocal
- Local rank trackingSee local search visibility down to the neighborhood level.
- Listings managementKeep business information accurate and consistent across sites.
- Reputation managementMonitor, manage and improve customer reviews.
- Map grid competitor viewVisualize your rankings against competitors across map locations.
- AI search visibilityCheck how your business appears in ChatGPT and Google's AI.
- Citation buildingBuild and clean up listings on sites that affect local visibility.
- Prioritized SEO actionsTurns local SEO data into clear, prioritized actions.
Source:brightlocal.com ·
Whitespark
- Local Ranking GridsMonitor local rankings across up to 225 geographic points.
- Local Rank TrackerSee how your business ranks in local and organic search.
- Local Citation FinderFind the best citations and monitor existing ones.
- Reputation BuilderAutomated platform for getting customer reviews.
- Listings ServiceCitation building and listing cleanup services.
- Local PlatformPrevent unwanted updates and bulk-edit locations.
- Google Review Link GeneratorCreate a custom link for collecting Google reviews.
Source:whitespark.ca ·
BrightLocal vs Whitespark pricing questions
How much do BrightLocal and Whitespark cost?
BrightLocal paid plans start at $2 per citation (Citation Builder). Whitespark paid plans start at $1 per month, per location (Local Platform).
Is BrightLocal or Whitespark cheaper for 5 users?
Whitespark is cheaper for 5 users: $12 per year on Local Platform, against $369 per year for BrightLocal on Track. That is $357 less per year, before tax.
Is BrightLocal or Whitespark cheaper for 10 users?
Whitespark is cheaper for 10 users: $12 per year on Local Platform, against $369 per year for BrightLocal on Track. That is $357 less per year, before tax.
Is BrightLocal or Whitespark cheaper for 25 users?
Whitespark is cheaper for 25 users: $12 per year on Local Platform, against $369 per year for BrightLocal on Track. That is $357 less per year, before tax.