Ahrefs vs Fathom Analytics: what each really costs

Team size

Billing

Ahrefs

No plan for this billing option

No paid plan to compare for this billing option.

Fathom Analytics

No plan for this billing option

No paid plan to compare for this billing option.

10 peopleAhrefsFathom Analytics
Entry paid planNo plan for this billing optionNo plan for this billing option
Vendor price
Monthly cost
Annual cost
Per user / year
Billing commitmentNot recordedNot recorded
Minimum seatsNone statedNone stated
Free planYesNo free plan listed
Free trialNot statedNot stated

Calculated by SpecEntry from official vendor prices. Taxes and optional add-ons are not included. Open each product page for every plan and the official source.

Ahrefs vs Fathom Analytics: features

Key features as each vendor lists them. A feature missing from a list does not mean the product lacks it.

Ahrefs

  • Site ExplorerStudies competitors' websites.
  • Site AuditAudits and optimizes your website.
  • Rank TrackerMonitors your rankings in search engines.
  • Content ExplorerTracks web mentions and finds link prospects.
  • Brand Radar AI visibilityTracks your brand's visibility in AI search.
  • Ask Ahrefs assistantAnalyzes your data, runs API queries and navigates the platform for you.
  • Social Media ManagerSchedules, edits and manages social media from one place.
  • Web AnalyticsProvides insights about your website traffic.

Source:ahrefs.com ·

Fathom Analytics

  • All-sites viewSee every site on your account on a single screen.
  • UTM campaign trackingUse UTMs to measure ad campaigns and newsletter link clicks.
  • Custom eventsAdd custom events and attach a monetary value to them.
  • Email reportsSend email reports for one or several sites to yourself, customers or coworkers.
  • Unlimited data retentionAnalytics history is kept for as long as you remain a customer.
  • EU traffic routingEU traffic is automatically routed through European-owned infrastructure.
  • Cookieless analyticsFathom does not use cookies, so no consent banner is required.
  • Lightweight scriptThe tracking script loads without holding up your page.

Source:usefathom.com ·

Ahrefs vs Fathom Analytics pricing questions

  1. How much do Ahrefs and Fathom Analytics cost?

    Ahrefs paid plans start at $29 per month (Starter). Fathom Analytics paid plans start at $15 per month (100k pageviews).

  2. Do Ahrefs and Fathom Analytics have a free plan?

    Ahrefs lists a free plan; Fathom Analytics does not list one on its official pricing.